Monday, December 9, 2024

Businesses in San Pedro eagerly await the high tourism season

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The low season in Belize coincides with the rainy season, which lasts from May to November and has peak rainfall between July and October. Despite the challenging weather conditions, many travelers continue to visit popular tourist destinations like Caye Caulker and San Pedro (Ambergris Caye), taking advantage of the more competitive pricing available during this time. However, the slow season significantly impacts business operations across the islands.
According to the Belize Tourism Board (BTB), overnight tourist arrivals in September 2024 totaled 23,262 visitors, marking the lowest figure of the year thus far. In comparison, July and August 2024 numbers were slightly higher, with 44,275 and 37,760 visitors, respectively. Although these overnight tourist arrival figures remain significantly lower than those recorded during the “high season” months, it is noteworthy that there was still a 17% increase in overnight visitor arrivals from September 2023 to September 2024.
A local deli vendor who remained anonymous explained, “Each year, we face the slow season. During this period, there is a noticeable decline in tourist crowds, and lower rates for tours and accommodations tend to attract a significant number of travelers to Belize. However, the sharp decrease in tourist activity on the island drastically reduces our visitor numbers, negatively affecting our business. Thus far, we have experienced intermittent customer traffic and are managing to sustain our operations. We remain hopeful that tourists will take advantage of the off-season discounts available for accommodations, airfare, guided tours, and dining options.”
Councilor Ernesto Bardalez, who is responsible for tourism, public relations, customer service, roadworks, infrastructure communication, consultation services, and NEMO, acknowledged the efforts of businesses in preparing for the slow season. He stated, “The slow season always presents a significant challenge each year, and while we hope it won’t be the case, it is something we all anticipate. Some years are slower than others due to various factors that can change. The struggle during this period is real for everyone. Fortunately, most businesses prepare and plan for this season well in advance.”
As the slow tourism season ends, many business owners eagerly anticipate a successful high season. According to BTB indicators, the upcoming tourism high season looks promising, and they believe that overnight arrival numbers for 2025 will exceed those of 2024.

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