Friday, January 9, 2026
Tag:

Tourism Industry

San Pedro Recognizes Industry Leaders at 2025 Tourism Awards Gala

San Pedro’s tourism community gathered in style for the fourth annual Tourism Awards Gala at the Holiday Hotel on November 15th, with guests arriving at 7PM and the ceremony officially commencing at 8PM. Hosted by Gerry Badillo and Miley Chi, Miss San Pedro 2025, the event celebrated the dedication and achievements of local industry leaders, bringing together stakeholders, nominees, and supporters for an evening of recognition and appreciation.

Doctor Love: Tired Tourism Worker

Doctor Love is the islands, and possibly the world’s greatest authority on just about everything. The Doctor answers questions concerning any subject except religion or politics. Persons needing additional assistance or counseling should contact Family Services Division at 227-7541. The opinions herein are not necessarily of The San Pedro Sun. Write Doctor Love at PO Box 51, San Pedro Town, Belize, or email: [email protected]

Belize Launches Country Brand Project to Strengthen Global Identity

Belize’s Country Brand Project, a major national initiative, is set to launch by early 2026 to enhance the country’s global recognition, trust, and competitiveness. Spearheaded by the Belize Trade and Investment Development Service (BELTRAIDE) and supported by funding from the Inter-American Development Bank (IDB), the project aims to establish a unified, modern, and authentic brand that represents Belize’s distinct identity on the global stage.

Tourism Industry Optimistic for Robust Season Following Launch of New Flights

As the low tourism season continues, many stakeholders in Belize, particularly on Ambergris Caye, are optimistic about the upcoming high season following the announcement of new and expanded international flights from the United States and Canada. These additional routes are expected to boost visitor arrivals and strengthen the country’s tourism industry. One of the most anticipated additions is Spirit Airlines’ new non-stop service from Fort Lauderdale, Florida, set to begin next month.

San Pedro ranks fourth among top islands in Central & South America

San Pedro, Ambergris Caye, has been ranked as the fourth-best island in Central and South America in the Condé Nast Traveler Readers’ Choice Awards 2025. The results were released on Tuesday, October 7th, following votes from thousands of readers worldwide who selected their preferred destinations across several travel categories.

Relocated Artisan Market to Open Before Year-End

The relocation of the San Pedro Artisan Market is progressing steadily, with plans to inaugurate the new site before the end of 2025. The project aims to improve facilities for local artisans and enhance the tourist experience in San Pedro, in line with the government’s commitment to supporting small businesses while boosting tourism.

San Pedro Businesses Struggle Amid Record Sargassum Influx

This year has brought record levels of Sargassum to the Caribbean, with unprecedented amounts of the brown algae affecting coastlines across the region, including Belize. On Ambergris Caye, the heavy influx has forced some beachfront businesses in San Pedro Town to shorten operating hours, while others have extended seasonal closures until October, when the seaweed is expected to subside.

Escalating Sargassum Crisis Affecting Both Economy and Environment

Belize’s coastal communities, particularly San Pedro, are facing an overwhelming influx of sargassum seaweed, which threatens marine ecosystems and the tourism industry. Since early this year, beaches have been covered in thick mats of decaying seaweed. At the same time, nutrient-rich runoff from decomposing sargassum has led to a worrying increase in marine life mortality.